THE SERET TEAM

MANAGEMENT TEAM

Odelia Haroush – Co Founder and Chief Executive Officer
Sharing her time between Tel Aviv and London, Odelia is a member of the Israeli Film Academy. Odelia holds an MA in Communications and her extensive professional career spans advertising, marketing, PR, production and promotion.

Patty Hochmann – Co-Founder and Artistic Director
Based in Israel, Patty is a member of the Israeli Film Academy and her knowledge of Israeli film and TV is second to none. Her passion ensures that SERET is abundant with cutting edge and top-quality Israeli productions from well-respected and loved filmmakers.

INTERNATIONAL TEAM

Daedalos – Creative Directors
The Daedalos team, Sharon Harel and Tally Kellner Gazit, have been designing continually for over twenty years for a variety of clients with endless needs. Deadalos communicates through art and image and typography, combining texts with pictures, shapes and colors. And they create messaging that is loud and clear, and places companies large and small firmly on the world stage.

Dror Pinto – Marcom
Dror has over 18 years experience as a content creator, marketing expert and a storyteller – all stemming from the fact that he has a passion for all the good that life has to offer. After moving from Tel Aviv to Berlin a few years ago, he launched a boutique agency he named WORD, and works with top brands in the German capital.

SHORT FILMS COMPETITION JUDGES

Sarig Peker
A London based independent producer for film and theatre. Producer of award winning documentary 1341 Frames of Love and War, directed by Ran Tal.

Ilana Wegrzyn
A trained psychotherapist and art curator. Interested in the manifestations of the human psyche through various mediums of art.

FESTIVALS’ REPRESENTATIVES AND CONSULTANTS

UK
Red Kite PR
Red Kite PR is home to some of the most successful consumer, lifestyle and B2B communications campaigns and activations in the UK, we are specialists in media relations, social media, marketing and direct communications.

Mor Peled – Content editor
Mor Peled is a London based award winning filmmaker, writer and editor. She has worked in the film & TV industry for more than a decade. Mor is also a women’s rights activist focusing in working with survivors of sexual assault and domestic violence. She is one of the co-founders of the Politically Corret initiative – a successful NGO and media tool from a feminist perspective. Mor has moved to London to pursue her MA at Central film school of Falmouth University and to develop her international career. She is an alumni of The Steve Tisch school of film and TV at Tel Aviv University.

Keren Shefet – Short Film Competition Director
Experienced Producer & Creator with expertise in theatre and screen sectors. Created and produced a wide range of initiatives, including theatre plays, marketing and social content, TV broadcasts and festivals. Keren holds a B.Ed. in Theatre Directing and .Teaching and an MA in producing from the Met Film School in London

Board Members
Noa Shacham
Nurit Karol
Shirit Kedar

GERMANY
Nir Ferber – Short film curator
Nir is a lecturer and a curator, based in Berlin since 2017. He has a PhD in Film Studies, teaches film theory at the Steve Tisch School of Film and Television at Tel Aviv University and at the University of Groningen, and is a senior programmer at the Docaviv International Documentary Film Festival.

Laut und Deutlich – Strategic partner
An agency for strategic communication, focused on socio-political national and international projects and clients. We are proud to support several campaigns in the fields of human rights, action against anti-Semitism and climate protection.

Maya Jalon – Local producer
Maya is a master’s student of the Global Studies Program at Humboldt University Berlin. Working in the field of International Community Development, she has spent the past year establishing a volunteer center in Siem Reap, Cambodia, and is currently based in Berlin, engaged with developing study programs for volunteers in international development organizations and writing her master’s thesis about power dynamics within international NGOs.

Board Members
Noa Shacham
Eliyao Haroush
Saar Yogev
Maya Zehden
Naama Blagodarov
Odelia Haroush
Patty Hochmann

NETHERLANDS
Limor Levy – Local Representative
Israeli born, and based in Amstelveen. Limor is a graphic designer with a focus in marketing and advertising. She is on the management committee of stichting “Mokum Ivri” and director in the Israeli web magazine ‘Dutchtown’. Limor manages various educational musical initiatives for the Jewish community in NL with the foundation ‘Moca’.

Riki Nudler – Maatricht representative
Israeli born, based in Maastricht since 2004.
With experience in HR and a background in IT, Riki is part of the management team of ‘Dutchtown’, an Israeli magazine in the Netherlands.
Among being a community leader, Riki takes an active part in the international and the Israeli communities in Limburg.

Board Members
Noa Shacham
Shai Kutner
Hanna Luden

SOUTH AMERICA
Alan Fischer – Executive producer
Alan Fischer is a Chilean film director and passionate storyteller born in San Francisco, CA. He studied film and television production at USC and has 10+ years of experience directing films and leading multi-platform projects. He produces out of his Chile-shingle Ant Fire Productions.

Board Members
Patty Hochmann
Alan Fischer
Dalia Pollak